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Last update: 2013-06-14

099: Conversation with Kourosh Dini

2013-06-14 :: Pete Williams and Dom Goucher
Length: 1s

This week, Dom talks with Kourosh Dini, psychiatrist and author of Workflow - Beyond Productivity, about his new book. They take a behind-the-scenes look at optimal workflow, covering topics like defining tasks, managing focus, and mastery of a subject.

-= Be Part of Our 100th Show =-
Pete and Dom are planning to host a live Q&A session to celebrate the 100th edition of PreneurCast.

The proposed date and time is: Thursday 28th June 2013 at 17:30EST (22:30 in the UK)

Keep an eye on http://preneurmedia.tv for more details.

-= Win Stuff! =-
We are now regularly receiving copies of books from the authors we feature (and other goodies) to give away to PreneurCast listeners.

To enter our current competition, just visit:

http://www.preneurmarketing.com/win

-= Links =-

- Online

http://www.masteryinworkflow.com/ - The Web Site for Kourosh's new book
http://www.usingomnifocus.com/ - Kourosh's OmniFocus Book
http://www.kouroshdini.com/ - Kourosh's Blog

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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098: Conversation with Dan Norris of Inform.ly

2013-05-31 :: Pete Williams and Dom Goucher
Length: 56s

Pete talks to Dan Norris, the creator of the Inform.ly service - an online data gathering and reporting service - about website and business metrics. They discuss useful and un-useful data, and talk about the lessons Dan learned in starting Inform.ly

-= Win Stuff! =-
We are now regularly receiving copies of books from the authors we feature (and other goodies) to give away to PreneurCast listeners.

To enter our current competition, just visit:

http://www.preneurmarketing.com/win

-= Links =-

- Online

http://inform.ly - Dan's service, and home of his blog and podcast too

- Books

The Lean Startup - Eric Reis

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 011 - Numbers

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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097: The Problem With Being An Expert

2013-05-17 :: Pete Williams and Dom Goucher
Length: 42s

This week, Pete and Dom discuss the problems your clients might face if you forget that you have knowledge that they don't, and they give some simple tips on how you can help your clients to feel at ease with you and the products and services you provide.

-= Links =-

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 052 - 7 Levers of Business Redux

Episode 091 - If I Was A... Tradie

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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096: Conversation with Trevor Young

2013-05-03 :: Pete Williams and Dom Goucher
Length: 1s

Pete chats with Trevor Young, author of Micro Domination - a book about leveraging the power of the Internet and social media to build a personal brand and grow your business - and they talk about the importance of creating quality content in this process

-= WIN COPIES OF TREVOR'S BOOK =-
We've secured a few copies of Trevor's book to give away to PreneurCast listeners. Listen to this week's episode to find out how you can win a copy for yourself.

-= Links =-

- Online

http://microdominationbook.com/ - Trevor's site, dedicated to the book

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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095: Conversation with Wayne Breitbarth

2013-04-19 :: Pete Williams and Dom Goucher
Length: 1s

This week, Pete talks to Wayne Breitbarth, author of The Power Formula for LinkedIn Success. They discuss the benefits of using LinkedIn as a business owner and entrepreneur, and the basics of getting started. Plus, Wayne highlights some power features.

-= WIN COPIES OF WAYNE'S BOOK =-
We've secured a few copies of Wayne's book to give away to PreneurCast listeners. Listen to this week's episode to find out how you can win your own copy.

-= Links =-

- Online

http://www.powerformula.net/ - Wayne's site, dedicated to the book

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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094: If I Was A… Yoga Teacher

2013-04-05 :: Pete Williams and Dom Goucher
Length: 50s

Pete and Dom continue the If I Was… series with a discussion around Yoga Teachers and Yoga Studios, and how the 7 Levers of Business can be used as a framework to improve those specific kinds of businesses (or any other kind of business, really)

Let us know if you have any ideas for "If I Was…"

Drop us a line at preneurcast@preneurgroup.com if you'd like us to discuss your particular type of business in one of our "If I Was…" episodes.

-= Links =-

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 052 - 7 Levers of Business Redux

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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093: Conversation with Heather Smith

2013-03-22 :: Pete Williams and Dom Goucher
Length: 41s

Pete talks with Heather Smith, author of Learn Small Business Start-Up in 7 Days, and a certified Xero Accounting Software Consultant. They talk about the book, the main mistakes that people make when starting a small business, and how to avoid them.

As a special offer to Preneurcast listeners, Heather has offered a free basic setup of the Xero platform for anyone signing up to the service through her link (mention this podcast episode):

http://heathersmithsmallbusiness.com/xero/

Also, there is a signed copy of her new book, AND an invite to one of her Q&A sessions up for grabs. Details of how to enter are at the end of the episode.

-= Links =-

- Online

http://heathersmithsmallbusiness.com - Find out more about Heather Smith

http://www.xero.com/ - Online Accounting Software

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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092: Core Business

2013-03-08 :: Pete Williams and Dom Goucher
Length: 31s

In this Episode, Dom continues the Foundations series. This time he talks about one of the most difficult challenges for a lot of small businesses: sticking to your Core Business. He talks about the reasons for doing this, and the benefits it can bring.

-= Links =-

- Books
Book Yourself Solid - Michael Port

Built to Sell - John Warrillow

- Online

http://www.ProfitHacks.com - ProfitHacks is Pete and Dom's course about Productivity, Business Efficiency, and Streamlining your work to increase your Profits

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 044 - Outsourcing: Mechanics vs Core Business

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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091: If I Was A... Tradie

2013-02-22 :: Pete Williams and Dom Goucher
Length: 52s

Pete's back, and he continues the If I Was… series by talking to Dom about how the 7 Levers of Business can be applied to tradespeople and the service industry. As always, this episode isn't just for people in those businesses, there's tips for everyone.

Let us know if you have any ideas for "If I Was…"

Drop us a line at preneurcast@preneurgroup.com if you'd like us to discuss your particular type of business in one of our "If I Was…" episodes.

-= Links =-

-= Online

www.websavvy.com.au - The site of Mike Rhodes, Google Adwords specialist

www.sendoutcards.com/7daytrial - Send Out Cards

-= Books

Spin Selling - Neil Rackham

Influence - Robert Cialdini

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 052 - 7 Levers of Business Redux

Episode 019 - Dead Bodies, Wedding Cakes and The Mirror Economy

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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090: Investing in Yourself and Your Team

2013-02-08 :: Pete Williams and Dom Goucher
Length: 30s

Continuing the Foundations series, in this episode Dom talks about investing in yourself - something that is overlooked by most entrepreneurs who are new to business. It's important to invest in yourself and your team to ensure the growth of your business

-= Links =-

- Online

http://www.ProfitHacks.com - ProfitHacks is our course about Productivity, Business Efficiency, and Hacking your way to Profits

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 006 - Pete's Reading List

Episode 010 - Masterminds

Episode 026 - Outsourcing

Episode 039 - How to Read A Book

Episode 070 - Lazy Marketing Redux

Episode 080 - Approaching Mentors

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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089: Valuing Your Time

2013-01-25 :: Pete Williams and Dom Goucher
Length: 38s

Continuing the series on Foundations, in this episode Dom talks about valuing your time. This is both about making sure you make the most of your time, and get maximum leverage from it, and also about charging an appropriate amount for your services.

-= Links =-

- Online

http://davidseah.com David Seah's site about productivity

- Books

Brian Tracy on Amazon - Brian Tracy has written a huge number of books on the subject of time management and productivity

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 26 - Outsourcing

Episode 044 - Outsourcing: Core vs Mechanics

Episode 052 - The 7 Levers of Business Redux

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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088: Determination vs Discipline

2013-01-11 :: Pete Williams and Dom Goucher
Length: 22s

Starting a new series on Foundations, in this episode Dom talks about the difference between Determination and Discipline, why determination has a dark side, and why you need discipline to truly succeed.

-= Links =-

- Books

Willpower - Roy F. Baumeister

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 052 - The 7 Levers of Business Redux

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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086: Pete and Dom's Top 10 Tools

2012-12-21 :: Pete Williams and Dom Goucher
Length: 45s

In response to a listener question, Pete and Dom discuss their top 10 tools - the ones they use every day to improve their efficiency and reduce friction in their businesses. There are hardware and software tools covered in this discussion.

Tools Mentioned:

Evernote - Archive and retrieve anything (text, photos and web page clippings are just a few examples)
Hazel - Automate tasks on your Mac
Passpack - Store your passwords online and share them securely with your team
1Password - Personal password manager for Mac, PC and Mobile devices
Skype - Make calls via the internet to landline and mobiles
Call Recorder - Record your Skype calls (Mac)
iPad - Great for mobile consumption and quick notes
iPhone - A great capture device that's always with you
TextExpander - Store commonly used blocks of text and insert them into documents by typing a few characters (Mac)
BusyCal - Connect your calendars to gather and share them with your team (Mac)

Special Mentions:
Dropbox - Powerful, frictionless file sharing via the cloud
Macbook Air - Powerful, lightweight mobile workstation
BugHerd - Great Bug Tracking tool for teams working on Web Sites

-= Links =-
- Books:
Getting Things Done - David Allen

- Online:
The Secret Weapon - A guide to Using Evernote for GTD

Mac Power Users Podcast - David Sparks and Katie Floyd on all things Mac

http://www.outdoorgearstore.com.au - Pete's Outdoor Gear Retail Store

http://www.outdoordeals.com.au - Pete's Daily Deals Site for Outdoor Gear

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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085: If I Was A… Retail Store Owner

2012-12-14 :: Pete Williams and Dom Goucher
Length: 46s

This is the first in a semi-regular series where Pete and Dom provide tips and ideas to improve the profit a particular kind of business by following the 7 Levers of Business framework. This week, they use the example of a Retail Store.

Let us know if you have any ideas for "If I Was…"

Drop us a line at preneurcast@preneurgroup.com if you'd like us to discuss your particular type of business in one of our "If I Was…" episodes.

-= Links =-

http://www.outdoorgearstore.com.au - Pete's Outdoor Gear Retail Store

http://www.outdoordeals.com.au - Pete's Daily Deals Site for Outdoor Gear

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 038 - How Pete Sold the MCG

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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084: 7 Levers of Internet Business

2012-12-07 :: Pete Williams and Dom Goucher
Length: 50s

Pete and Dom revisit the 7 Levers of Business framework and focus on how to double the profit in an Online or Internet-Based business (selling Information Products or other digital goods), with lots of tips for improving each of the 7 Business areas.

- More Places to Find Preneurcast

You can now listen to Preneurcast over at Anthill Magazine's site: http://www.anthillonline.com.

Anthill have a great site with lots of articles for business and entrepreneurial types. Check it out.

-= Links =-

7 Levers Calculator - http://www.7leverscalculator.com

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

Episode 036 - Checklists, Frameworks and Action Plans

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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083: Holiday Gift Guide

2012-11-30 :: Pete Williams and Dom Goucher
Length: 48s

With the Holiday Season upon us, Pete and Dom give an eclectic run-down of their favourite gear, gadgets and software that have caught their eye. There's something here for all tastes and budgets!

-= Links =-

iCraze Laptop Stand - http://www.preneurmedia.tv/icraze

Macbook Air - http://www.preneurmedia.tv/macbookair

Doxy Portable Scanner - http://www.preneurmedia.tv/doxy

Elgato Turbo 264 HD Video Encoder - http://www.preneurmedia.tv/turbo264

BedPhones - http://www.preneurmedia.tv/bedphones

Shure Headphones - http://www.preneurmedia.tv/shure215s

iPod Shuffle - http://www.preneurmedia.tv/ipodshuffle

Apple TV - http://www.preneurmedia.tv/appletv

FitBit Fitness Monitor - http://www.preneurmedia.tv/fitbit

Panasonic GH3 Camera - http://www.preneurmedia.tv/gh3

Livescribe Pen with Wifi - http://www.preneurmedia.tv/livescribewifi

Dell 24" Monitor - http://www.preneurmedia.tv/2ndmonitor

Evernote Premium - http://www.preneurmedia.tv/evernotepremium

Screenflow 4 - http://www.preneurmedia.tv/screenflow

Audible Books Free Trial - http://www.preneurmedia.tv/audible

Amazon Prime Subscription - http://www.preneurmedia.tv/amazonprime

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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082: Approaching a Mentor

2012-11-23 :: Pete Williams and Dom Goucher
Length: 39s

Hot on the heels of Pete's recent conversations with Robert Greene and Tim Ferriss, Pete and Dom discuss a core part of mastering any skill - eliciting the help of a mentor. Specifically, they discuss how best to first approach a potential mentor.

-= Links =-

- Books:

Mastery - Robert Greene

The 4 Hour Chef - Tim Ferriss

Think and Grow Rich - Napoleon Hill

-=-
For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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081: Conversation with Tim Ferriss

2012-11-16 :: Pete Williams and Dom Goucher
Length: 52s

This week, Pete talks to multiple New York Times Best Selling Author, Angel Investor and all round superstar Tim Ferriss. Tim's new book, The 4 Hour Chef, is released this week, and Pete talks to Tim about the book and many other marketing-related topics.

As mentioned in their conversation, during the launch of the book Tim is offering a special deal. If you buy 3 print copies of the book and email a copy of the receipt to 3books@4hourchef.com, you will be invited to a private online event that Tim is hosting after the launch.

The Official site for the book is http://4hourchef.com - there are some great promotional materials for the book, and you can find out more about the launch competition.

-= Links =-

- Online:
http://4hourchef.com - The Official Site for the 4 Hour Chef Book

- Books:
The 4 Hour Chef - Tim Ferriss

-=-
For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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080: What if SEO Dies?

2012-11-08 :: Pete Williams and Dom Goucher
Length: 21s

This episode was recorded during a live stream in Rich Schefren's Strategic Profits offices in Florida. Pete and Dom discuss the idea of what would you do if SEO died? How would you get traffic for your site and customers for your business?

-= Links =-

- Online:
http://profithacks.com - This episode was recorded during a livestream for the launch of ProfitHacks - the Product Pete created in partnership with Rich Schefren.

-=-
For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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079: Conversation with Robert Greene

2012-11-02 :: Pete Williams and Dom Goucher
Length: 50s

Pete recently got early access to Mastery, the new book from Robert Greene, author of 48 Laws of Power, The 33 Strategies of War and The 50th Law - This week he talks with Robert about the new book, and and the paths people take to become a master.

Make sure you visit Robert's blog at http://powerseductionandwar.com - there are some pre-order bonuses for the book

-= Links =-

- Online:
http://powerseductionandwar.com - Robert's Blog

- Books:
Mastery - Robert Greene

-=-
For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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078: Conversation with Ryan Holiday

2012-10-26 :: Pete Williams and Dom Goucher
Length: 44s

This week, Pete talks with Ryan Holiday, author of Trust Me, I'm Lying, a fantastic look at PR and promotion in the modern age of blogs and social media. Ryan talks about the ideas behind the new book, which shows anyone how to promote using modern tools

-= Links =-

- Books:
Trust Me, I'm Lying - Ryan Holiday

- Online:
http://www.ryanholiday.net - Ryan's Site

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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077: Conversation with Jordan Pine

2012-10-19 :: Pete Williams and Dom Goucher
Length: 47s

This week, Pete talks to Jordan Pine, a specialist in short-form Direct Response Ads for TV. Jordan shares lots of tips with Pete about this fast-moving medium, and Direct Response marketing is applicable almost everywhere, so be ready to take notes.

-= Links =-

- Books:

My Life in Advertising - Claude Hopkins
Ogily on Advertising - David Ogilvy
Reality in Advertising - Rosser Reeves
Tested Advertising Methods - John Caples
Triggers - Joseph Sugarman
Salesman of the Century - Ron Popeil

- Online:
http://www.scimark.com - The site of Jordan's company, Scimark

http://scimark.blogspot.com.au - Jordan's blog, where he critiques Direct Response Ads from various products.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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076: Interview with Oren Klaff

2012-10-12 :: Pete Williams and Dom Goucher
Length: 49s

This week, Pete talks to Oren Klaff, author of Pitch Anything, a book we highly recommend to any business owner. They discuss pitching vs selling, and how pitching relates to all kinds of business, big or small, with lots of tips on making a good pitch

Pete and Oren will be holding a "Pitching" Webinar soon. Details are here: http://preneur.co/pitchanything

-= Links =-

- Books:
Pitch Anything - Oren Klaff

- Online:
http://pitchanything.com/ - The official site of the book

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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075: The Cost of Doing Digital Business

2012-10-05 :: Pete Williams and Dom Goucher
Length: 46s

Pete and Dom discuss the issue of people complaining that major companies like Apple and Amazon want a large share of revenue from authors or publishers of digital books, audio products or other digital media, and why this is the wrong perspective to take

-= Links =-

- PreneurCast Episodes:

These previous episodes were talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 19 - The Mirror Economy

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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074: Interview with Jack Delosa

2012-09-28 :: Pete Williams and Dom Goucher
Length: 48s

This week, Pete talks with Jack Delosa, who supports entrepreneurs with his two main ventures The Entourage and MBE Education. They talk about the stages that every business goes through, and the challenges that entrepreneurs face in each of those stages

-= Links =-

PDF Download - Download Jack's Capital Raising White Paper, which has his Stage of Business Diagram inside

http://www.the-entourage.com.au/ - The Entourage

http://www.mbeeducation.com.au/ - MBE Education

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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073: Interview with Valerie Khoo

2012-09-21 :: Pete Williams and Dom Goucher
Length: 33s

This week, Pete talks to Valerie Khoo - A journalist and writer, Founder of the Sydney Writers Centre, and author of the book, Power Stories - the 8 Stories You Must Tell, which is about the use of storytelling in business to get your message across

-= Links =-

- Online:
http://powerstoriesbook.com/ - The Official Website for Valerie's Book

- Books:
Power Stories - The 8 Stories You Must Tell - Valerie Khoo

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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072: MQT - Money, Quality, Time

2012-09-14 :: Pete Williams and Dom Goucher
Length: 38s

This week, Dom talks to Pete about the MQT rule - Money, Quality, Time - both in its traditional use, where you pick two to control, then you have to accept the effect on the third; But also, you need to be aware which of these is holding up your projects

Action Step: Think how your attitude to Money, Quality or Time is holding up a project, and then think how you can affect one or more of the three to move things forward.

-= Links =-

- Books:

Pete's book, Media Strategies for Internet Marketers is now available on Audible:

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

- Online:

http://www.7levers.com - The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, you can listen again over at http://preneurmedia.tv

PreneurCast Episode 44 - Mechanics vs Core Business

PreneurCast Episode 68 - Getting things done, not doing them yourself

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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071: Interview with Dale Beaumont

2012-09-07 :: Pete Williams and Dom Goucher
Length: 38s

This week Pete interviews Dale Beaumont, one of Australia's leading business advisors, author of 16 books & creator of a business education program called "Business Blueprint". Dale shares some fantastic tips for raising your profile to improve business

-= Links =-

http://www.dalebeaumont.com/ - Dale's Personal Site

http://www.newrulesofbusiness.com.au/ - Dale's conference - The New Rules of Business

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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070: Lazy Marketing Redux

2012-08-31 :: Pete Williams and Dom Goucher
Length: 36s

Pete and Dom discuss Lazy Marketing again, the idea that more and more people are starting businesses - because of the apparently easy path that the Internet provides - without following the tried and trusted lessons of basic marketing and business.

Action Step: Review our Business and Marketing Book List episode and start filling in any holes in your knowledge

-= Links =-

- Books:

The Secret Life of Houdini - William Kalush

- PreneurCast Episodes:

These previous episodes were talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 06 - The Reading List

- Special PreneurCast Listener Offers from our Sponsors:

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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069: Interview with David Siteman Garland

2012-08-24 :: Pete Williams and Dom Goucher
Length: 45s

This week, Pete managed to get an interview with David Siteman Garland, host of The Rise to the Top, the popular podcast for mediapreneurs. David and Pete talk about interviewing people, with lots of great tips for finding people to interview.

David has a course for people who want to create their own interview-based web show, and you can find out more at:

http://preneurmedia.tv/therise

Sign up there for 3 free lessons.

-= Links =-

http://www.therisetothetop.com/ - David's show, The Rise to the Top

http://preneurmedia.tv/therise - David's course, Create Awesome Interviews

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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068: Getting things Done, But Not Doing Them Yourself

2012-08-22 :: Pete Williams and Dom Goucher
Length: 29s

This week, Pete talks to Dom about how important it is to focus on the tasks in your business where you add most value, and handing off the rest to someone else. They also talk about the mindset you need to adopt to make this happen.

Action Step: Think about any things that you are doing in your business that take up your time but that you are not adding value to, and find someone to do them.

Action Step: Think about any upcoming projects and what the outcome and goal is, before you start.

-= Links =-

- Books:

Getting Things Done - David Allen

- Online:

http://eLance.com

htp://oDesk.com

http://www.7levers.com - The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

- PreneurCast Episodes:

These previous episodes were talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 44 - Core vs Mechanics

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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067: Trust Based Selling

2012-08-10 :: Pete Williams & Dom Goucher
Length: 46s

Pete interviews Ari Galper about Trust-Based Selling. The focus of the interview is traditional selling techniques, which will help you with both conversion of prospects and negotiation with suppliers, important pieces of the 7 Levers of Business strategy

-= Links =-

- Online:

http://www.unlockthegame.com/ - Ari's Web Site

http://www.7levers.com - The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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066: Media Manipulation

2012-08-03 :: Pete Williams & Dom Goucher
Length: 55s

This week, Pete talks to Dom about media manipulation - getting your story featured in various online and offline publications. They discuss and why this is an import strategy, and how you can leverage one piece of media exposure to get you the next one.

Action Step: Read Ryan Holiday's Book - Trust Me, I'm Lying

Action Step: Think about things that you are doing that are generating conversation in your community, then think how you can leverage that interest as proof.

-= Links =-

- Books:

Trust Me, I'm Lying - Ryan Holiday

- Online:

http://www.businessblueprint.com.au/ - Dale Beaumont's Business Blueprint Conference

http://www.goinganalogue.com/ - Pete's Offline Marketing Course, Going Analogue

http://www.7levers.com - The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

- PreneurCast Episodes:

These previous episodes were talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 45 - Dom interviews John Davy about business networking

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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065: Scalability

2012-07-27 :: Pete Williams & Dom Goucher
Length: 47s

This week, Pete and Dom discuss how you can prepare for and manage scaling your business. They talk about things you can do now to make sure that when you need to, your business can grow without pain.

Action Steps: Look at your business and see if you can identify a process or system that would fail if you doubled your number of clients overnight. Investigate ways to manage that situation through documentation, training, or redesigning the process.

-= Links =-

- Books:

The 48 Laws of Power - Robert Greene

The 50th Law - 50 Cent and Robert Greene

- Online:

Screensteps - Process Documentation Software

http://www.7levers.com - The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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064: Interview with Peter Shallard

2012-07-20 :: Pete Williams & Dom Goucher
Length: 51s

This week, Pete Interviews Peter Shallard, "The Shrink for Entrepreneurs" and gets his thoughts on the psychology behind the problems a lot of people have with pricing. They also discuss procrastination and the role that coaching can play in overcoming it

-= Links =-

- Books:

No B.S. Marketing to the Affluent - Dan Kennedy

- Online:

http://www.petershallard.com/ - Peter's main web site

http://www.commitaction.com/ - Peter's new project to overcome procrastination

http://www.7levers.com - The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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063: Partnerships and Joint Ventures

2012-07-13 :: Pete Williams & Dom Goucher
Length: 36s

Partnerships and Joint Ventures are great ways of quickly adding new skills and resources to your business. Pete and Dom discuss the differences between them, and some ideas on how they can benefit different types of businesses.

Action Steps: Look for opportunities to create a Partnership or Joint Venture with someone who has a complementary skill or resource

-= Links =-

- Books:

Trust me, I'm Lying - Ryan Holiday

- Online:

http://www.7levers.com - The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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062: Continuity

2012-07-06 :: Pete Williams & Dom Goucher
Length: 45s

Pete is back and on full form, and this week talks to Dom about Continuity - generating residual income from your business by setting up products and services that can be charged for automatically on a regular and repeating basis.

Action Steps: Work out a way to build continuity into your business

-= Links =-

- Online:

http://www.dollarshaveclub.com Dollar Shave club is a great example of a continuity service.

http://www.7levers.com The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

- PreneurCast Episodes:

These previous episodes were talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 37 - The Preneur Hierarchy

PreneurCast Episode 52 - 7 Levers of Business Redux

- Special PreneurCast Listener Offers from our Sponsors:

http://GetTranscribed.com - The transcription service we use for PreneurCast. Mention preneurcast and get 25% off your first order.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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061: Stick

2012-06-29 :: Pete Williams & Dom Goucher
Length: 44s

This week, Pete and Dom talk about "stick" - ways to make sure your clients stick with you, and potentially buy from you again. They discuss things you can do both before and after the sale to ensure your customers are happy with you and your products.

Action Steps: If there is any kind of delay in the delivery of your product or service, put something in the transition to re-enforce the purchase decision.

-= Links =-

- Online:

http://www.7levers.com The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 37 - The Preneur Hierarchy

- Special PreneurCast Listener Offers from our Sponsors:

http://GetTranscribed.com - The transcription service we use for PreneurCast. Mention preneurcast and get 25% off your first order.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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060: Timing

2012-06-22 :: Pete Williams & Dom Goucher
Length: 46s

Pete and Dom are back from Florida, and this week they talk about timing your marketing so that your message is in front of prospects at the time they are most receptive - both when they are about to buy and also after they have bought from you

Action Steps: Think about the various seasonal cycles or other forms of timing that occurs in your market place, and start planning your marketing to fit in with those events.

-= Links =-

- Online:

http://www.7levers.com The 7 Levers of Business Home Study Course is now live. Sign up today and get 2 months free access to our Preneur Platinum private members area.

The Content Leverage System - The post on the Noble Samurai blog that Pete did about our publishing workflow

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 37 - The Preneur Hierarchy

- Special PreneurCast Listener Offers from our Sponsors:

http://GetTranscribed.com - The transcription service we use for PreneurCast. Mention preneurcast and get 25% off your first order.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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059: Demonstrating To Your Clients

2012-06-14 :: Pete Williams & Dom Goucher
Length: 11s

This podcast was recorded during a LiveCast from Rich Schefren's offices in Florida. Pete talks to Rich about the importance of demonstrating things to your clients - how to give various types of proof of your ability or authority to your clients.

Action Steps: Make sure in your marketing material that you reference previous clients and jobs, to demonstrate your successes and abilities.

-= Links =-

- Online:
http://www.strategicprofits.com/ - Rich Schefren's site

- Books:
Made To Stick - Chip and Dan Heath

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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058: Serial vs Parallel

2012-06-08 :: Pete Williams & Dom Goucher
Length: 19s

This week Pete and Dom are in Florida visiting Rich Schefren at the Strategic Profits office. The topic of this week's show is Serial vs Parallel - focusing on projects one after the other so they get done, vs spreading your focus and getting nothing done

See Pete Live: At 6PM EST, Pete will be on a Live Stream broadcast with Rich Schefren, discussing productivity and workflow hacks. Go here to watch: http://www.strategicprofits.com/client-only-livestream/

Action Steps: Look at your list of projects and identify the one that is most important and focus on that for a period of time. Don't worry, your other projects will get addressed, but you'll get more done by focusing on one at a time.

-= Links =-

- Online:
http://www.strategicprofits.com/client-only-livestream/ - Pete and Rich Schefren Live

http://www.preneur.co/leverage-presentation - Pete's original Melbourne presentation

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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057: 7Levers.com is LIVE

2012-06-01 :: Pete Williams & Dom Goucher
Length: 27s

7Levers.com is LIVE! In this special edition, Pete and Dom talk about the 7 Levers of Business Home Study Course, and also Preneur Platinum, the private members area where they hang out, give insider info and answer your questions about all things Preneur.

Sign Up For Our 7 Levers Home Study Course: The 7 Levers of Business Home Study Course is now live. Sign up today at http://www.7levers.com and get 2 months free access to our Preneur Platinum private members area.

NOTE: We've included 8 weeks of free access to our paid membership area at Preneur Platinum to make sure you get as much support from Pete and Dom and the Preneur Community as possible for your first run through the 7 Levers of Business. While you're inside, be sure to check out all the other cool stuff we're putting in there, like our over-the-shoulder series about how we produce our products and run our businesses, or submit your marketing piece or web site for a Spotlight so Pete and Dom can give you some hints and tips to improve it and help you pull one or more of those Levers.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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056: Low Hanging Fruit

2012-05-25 :: Pete Williams & Dom Goucher
Length: 47s

This week, Pete and Dom discuss "Low Hanging Fruit" - things that everyone can try as a way to improve one or more of the Seven Levers of Business. There are lots of different tips and there should be something for everyone to implement and benefit from.

Action Steps: Try out one of the ideas Pete and Dom suggest in your business. Remember to measure the results!

Sign Up For Our 7 Levers Training: Pete and Dom will be launching their 7 Levers of Business Home Study Course soon. Sign up to be notified when it launches at http://www.7levers.com

-= Links =-

- Online:
http://preneurmedia.tv/oneshare - OneShare: A great idea for a different gift

http://ldmagazine.com - Get a copy of Pete and Dom's Digital Magazine on your iPad

http://magcastplatform.com - Find out more about the publishing platform behind LD Magazine

Managing your inbox: my email rules of engagement - Pete's article on managing the chaos of your inbox

- Books:

Finding Ultra - Rich Roll

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, you can listen again over at http://preneurmedia.tv

PreneurCast Episode 55 - Leakage

- Special PreneurCast Listener Offers from our Sponsors:

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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055: Leakage

2012-05-18 :: Pete Williams & Dom Goucher
Length: 1s

Pete and Dom discuss areas of your business where you might be letting things leak, and therefore losing effectiveness (and eventually profits). Using the 7 Levers as a framework, they identify and share some ways to stop some of the more common leaks.

Action Steps: Look for areas in your business where there might be leakage, and identify ways to stop it. Simple things like paying (or overpaying) for unnecessary services can make a big difference.

Sign Up For Our 7 Levers Training: Pete and Dom will be launching their 7 Levers of Business Training Course soon. Sign up for more information at http://www.7levers.com

-= Links =-

- Online:

http://ldmagazine.com - Get a copy of Pete and Dom's Digital Magazine on your iPad

http://magcastplatform.com - Find out more about the publishing platform behind LD Magazine

http://www.preneurmarketing.com/petes-businesses/preneur-community-survey-results/ - The results of Pete's recent survey on PreneurMarketing.com

- Books:

Pragmatic Thinking and Learning - Andy Hunt

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, you can listen again over at http://preneurmedia.tv

PreneurCast Episode 54 - Unfrequently Answered Questions - responses to some of the questions asked in the PreneurMarketing Survey

- Special PreneurCast Listener Offers from our Sponsors:

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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054: Unfrequently Answered Questions - pt 1

2012-05-11 :: Pete Williams & Dom Goucher
Length: 1s

Pete and Dom discuss the results of a recent Preneur Community survey on Pete's Blog at PreneurMarketing.com - Part of the survey was an opportunity to ask questions of Pete and Dom, and they try to answer the most common ones in this show.

Sign Up For Our 7 Levers Training: Pete and Dom will be launching their 7 Levers of Business Training Course soon. Sign up for more information at http://www.7levers.com

-= Links =-

- Online:

http://wufoo.com - Wufoo Forms

http://www.7levers.com - Pete and Dom's 7 Levers of Business Training Course

- Books:

Getting Things Done - David Allen

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 37 - The Preneur Hierarchy

PreneurCast Episode 44 - Mechanics vs Core Business

- Special PreneurCast Listener Offers from our Sponsors:

http://preneurmedia.tv/shoeboxed - Shoeboxed provides an online service to manage your bills, receipts business cards and other important documents.

http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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053: Unorthodoc - An Interview With Cory Annis

2012-05-04 :: Pete Williams & Dom Goucher
Length: 45s

Pete interviews Cory Annis, founder of Unorthodoc, a specialist medical practice for Entrepreneurs. They talk about the basics of staying healthy and Cory shares some tips on how busy people can eat well and stay effective throughout the day.

Action Steps: Make sure you are getting enough sleep as this is vital to maintaining your energy levels and staying healthy.

Sign Up For Our 7 Levers Training: Pete and Dom will be launching their 7 Levers of Business Training Course soon. Sign up for more information at http://www.7levers.com

-= Links =-

- Online:

http://unorthodoc.com - The Web Site of Cory Annis' medical service

http://www.7levers.com - Pete and Dom's 7 Levers of Business Training Course

- Special PreneurCast Listener Offers from our Sponsors:

http://preneurmedia.tv/shoeboxed - Shoeboxed provides an online service to manage your bills, receipts business cards and other important documents.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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052: 7 Levers of Business Redux

2012-04-27 :: Pete Williams & Dom Goucher
Length: 51s

This week Pete and Dom revisit the 7 Levers of Business, their framework for analysing and improving your business by focussing on the 7 primary elements of every business, then systematically working to improve each one by just 10% for a massive result

Action Steps: Review your business using the 7 levers as a framework, then put together a plan to increase each aspect by 10% over the coming weeks or months.

Sign Up For Our 7 Levers Training: Find out more about Pete and Dom's 7 Levers of Business Training Course available at http://www.7levers.com

-= Links =-

- Online:

http://www.7levers.com - Pete and Dom's 7 Levers of Business Training Course

http://www.7leverscalculator.com - The 7 Levers online calculator

- Special PreneurCast Listener Offers from our Sponsors:

http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the PreneurMedia Web Site.

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051: Be a Video Boss

2012-04-20 :: Pete Williams & Dom Goucher
Length: 1s

Dom talks to Pete about Video, and how it can benefit every business, as a promotional tool, as a way of creating information products, or as a way of easily communicating with your team. They also discuss the re-launch of the Video Boss training course

Dom also makes a Special Offer to anyone buying the Video Boss course via the special Preneurcast link at http://www.preneur.co/videoboss

Action Steps: Review the examples we gave in this week's show, and see where video can improve communication in your business

Get Our Video Boss Bonus: Go to http://www.preneur.co/videoboss and follow our link there to sign up for some free training from the Video Boss himself, Andy Jenkins. When you buy the course through our link, you'll also get some awesome bonuses from Dom

-= Links =-

- Online:

http://www.preneur.co/videoboss - More info about Dom's Special Video Boss Bonus

http://www.youtube.com/preneurvideos - Pete's YouTube Channel

http://fourhourbody.com/ - Tim Ferriss' 4 Hour Body Promo Video

http://www.dollarshaveclub.com/ - Great "low quality" viral video

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 50 - Marketing Myths and Marketing Truths

- Special PreneurCast Listener Offers from our Sponsors:

http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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050: Marketing Myths and Marketing Truths

2012-04-13 :: Pete Williams & Dom Goucher
Length: 53s

Pete and Dom discuss Marketing Myths: things people tell you to do or that you think you should do because someone else is doing it, and why they are not necessarily right for you. More importantly, they discuss how to make sure they are right for you.

Action Step: Review your business and marketing to see if you are "ticking boxes" or if you are implementing the right tactics in the right way, in keeping with your strategy.

-= Links =-

- Books:

Creating Innovators - Tony Wagner

Outliers - Malcolm Gladwell

In the Plex - Steven Levy

Steve Jobs - Walter Isaacson

4 Hour Work Week - Tim Ferriss

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

Episode 037 - Preneur Hierarchy

Episode 041 - Marketers Filters

- Special PreneurCast Listener Offers from our Sponsors:

http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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049: Lazy Marketing

2012-04-06
Length: 48s

This week, Dom and Pete discuss Lazy Marketing - not making the effort to send targeted, quality messages, or using technology to blast out marketing because it's "free", rather than using appropriate technology to enhance the message.

Action Step: Take stock of your current marketing, and make sure that you are not being lazy, either with your use of technology or your targeting. If this was 15 years ago, how would you achieve the same thing? Would it make you think more about targeting and content if it cost more to distribute and deliver?

Tech Tip: Take a look at the services mentioned and see if there's a way you can use them creatively to contact prospects and customers and stand out from your competitors

-= Links =-

- Online:

http://www.preneurmedia.tv/moocards - Moo Cards - Creative Business Stationary (Custom printed cards in small numbers)

https://www.sendoutcards.com/7daytrial/ - Send Out Cards - Personalized greetings Cards

- Books:

The Power of Storytelling - James Holtje

How to Win Friends and Influence People - Dale Carnegie

The Ultimate Sales Letter - Dan Kennedy

- PreneurCast Episodes:

These previous episodes are talked about in today's show. If you missed them, go back and listen over at http://preneurmedia.tv

PreneurCast Episode 45 - Networking for Business

PreneurCast Episode 48 - Marketing Nouns and Marketing Verbs

- Special PreneurCast Listener Offers from our Sponsors:

http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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048: Marketing Nouns and Marketing Verbs

2012-03-30
Length: 38s

Pete talks to Dom about Marketing Nouns vs. Marketing Verbs - two ways to identify prospects and customers and to focus your marketing. By thinking about verbs (actions and states of being) as well as nouns (names), you can target your marketing even more

Action Step: Think about the nouns that describe your customers and prospects, then think about the verbs that describe the different states and actions for those nouns, and see if you can focus some of your marketing on those verbs.

-= Links =-

- PreneurCast Episodes:
These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv

PreneurCast Episode 16 - The 7 Levers of Business

- Special PreneurCast Listener Offers from our Sponsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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047: Pricing

2012-03-23 :: Pete Williams & Dom Goucher
Length: 52s

Pete's back, and this week the topic of discussion with Dom is pricing. Increasing your price is one of the 7 Levers of Business, so Pete introduces the concept of "price elasticity" and talks about 6 factors that can help you when putting your prices up.

Action Step: Next time you are reviewing Pricing as part of your 7 Levers review, use the 6 points that Pete mentions as a focus, and see if there is an opportunity to use one or more of them to justify a price increase.

-= Links =-

- PreneurCast Episodes:
These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv

PreneurCast Episode 16 - The 7 Levers of Business

- Special PreneurCast Listener Offers from our Sponsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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046: Coaching in Business

2012-03-16 :: Pete Williams & Dom Goucher
Length: 57s

Dom talks to Robyn Logan of International Coach Academy about how Coaching can benefit Entrepreneurs. They discuss how a Coach can help you break through barriers and achieve your goals, and Robyn shares some Power Tools for listeners to try themselves.

Action Step: Try out some of Robyn's Power Tools for yourself to identify where you might be holding yourself back, and consider hiring a Coach to help you move forward.

-= Links =-

- Online
http://www.icoachacademy.com - International Coach Academy

http://www.coachfederation.org - International Coach Federation

- Books
The Now Habit - Neil Fiore

- Special PreneurCast Listener Offers from our Sponsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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045: Networking For Business

2012-03-09 :: Pete Williams & Dom Goucher
Length: 47s

Dom interviews John Davy, someone who has made a living from Networking: getting out there and meeting people and building a circle of contacts to share business opportunities with. John discusses the benefits and shares tips on how you can get started.

Action Step: Investigate networking groups, trade shows and conferences in your market where you might meet people and grow your circle of contacts, then attend some and get networking!

Tech Tip: Consider having short-run business cards printed specifically for an event

-= Links =-

- Special PreneurCast Listener Offers from our Sponsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a free trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a free trial and PreneurCast listener coupon for a free audio book.

- Online
http://www.biznetworkguy.com - John Davy's brand new site

http://www.preneurmedia.tv/moocards - The Digital Print Service Dom uses to print his event-focused business cards

https://www.sendoutcards.com/7daytrial/ - Custom Greeting Cards to stay in touch

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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044: Outsourcing - Mechanics vs Core Business

2012-03-02 :: Pete Williams & Dom Goucher
Length: 44s

Outsourcing is a popular topic at the moment. This week, Pete and Dom talk about identifying tasks that can be outsourced, both in your own list of responsibilities and those of your staff, to improve effectiveness and profitability in your business.

Action Step: Look at your business and identify jobs or tasks that you or your team could outsource. Don't just look at whole projects, but look at the tasks that make up those projects

Tech Tip: Investigate software and systems that may help you automate some of your business processes

-= Links =-

- Special PreneurCast Listener Offers from our Sponsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a 14-day trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a 14-day trial and PreneurCast listener coupon for a free audio book.

- Books
The E-Myth - Michael Gerber

Getting Things Done - Robert Allen

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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087: End of Year Awards 2012

2012-02-28 :: Pete Williams and Dom Goucher
Length: 45s

It's the end of another year, and time for Pete and Dom to run down the things that they were most impressed with this year. All the usual categories are covered: Books, Software, Hardware, Podcasts, Services, Courses, Blogs, plus some special mentions.

Categories:

- Books
Winner: Trust Me I'm Lying - Ryan Holiday
Mentions: 4 Hour Chef - Tim Ferris

- Software/App
Winner: Evernote - Digital Note-taking App
Mentions: MagCast - Digital Publishing Platform for Apple's Newsstand

- Hardware
Winner: Macbook Air + Elgato Turbo 264 HD - Great portable media production setup

- Podcast
Winner: Freakonomics - Fascinating insights into world economics
Mentions: Mixergy

- Course
Winner: Dan Kennedy - Over My Shoulder
Mentions: Accelerated Learning Techniques - Brian Tracy
Also: ProfitHacks!

- Service
Winner: Xero.com - Online accounting software solution
Mentions: IFTTT - Automatically trigger events based on online happenings

- Blog/Site
Winner: iwillteachyoutoberich.com - Ramit Sethi's site
Mentions: tuckermax.me , thriveforward.com , Fraser Speirs

- Event/Show
Experts Industry Association Event - San Diego

- Previous PreneurCast Episodes:

All previous episodes are available over at http://preneurmedia.tv along with show notes, links and full transcripts of each episode.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or a comment on the Preneurmedia.tv Web Site.

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043: Marketing Assets

2012-02-24 :: Pete Williams & Dom Goucher
Length: 50s

Inspired by a presentation given by Eugene Ware of Noble Samurai, Pete and Dom discuss Marketing Assets, the things in your business that bring you more traffic, improve your opt-ins and conversions, and affect other aspects of your profitability.

Action Step: Look at your business and identify your marketing assets. Understand how they are working for you, and how you can improve or add to them

Tech Tip: If you are collecting emails for a mailing list, try to segment them into those that have bought from you and those that haven't

-= Links =-

- Special PreneurCast Listener Offers from our Sponsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a 14-day trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a 14-day trial and PreneurCast listener coupon for a free audio book.

- Books
Rich Dad Poor Dad - Robert Kiyosaki

- PreneurCast Episodes:
These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv

PreneurCast Episode 16 - The 7 Levers of Business

PreneurCast Episode 37 - The Preneur Hierarchy

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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042: Branding is a By-Product

2012-02-17 :: Pete Williams & Dom Goucher
Length: 43s

Pete and Dom discuss branding, and Pete explains why branding and brand awareness should a by-product of the content or service you provide, rather than the focus of your marketing efforts, and that you should market your content or service not your brand.

Action Step: Look at your current marketing, and make sure that the focus is a call to action regarding your products or services, and that you talk about the benefits of your products or services as a reason to take action

-= Links =-

- Special PreneurCast Listener Offers from our Sponsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a 14-day trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a 14-day trial and PreneurCast listener coupon for a free audio book.

- PreneurCast Episodes:
These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv

PreneurCast Episode 37 - Pete and Dom discuss the Preneur Hierarchy

- Online Resources:

The Mac Power Users Podcast - David Sparks and Katie Floyd's excellent Mac-centric podcast

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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041: The Marketer's Filter

2012-02-10 :: Pete Williams & Dom Goucher
Length: 46s

Pete and Dom discuss the Marketers Filter, a way of evaluating your use of various marketing channels which will help you get the most from them. Pete uses Cialdini's Influence factors and The Marketing Symphony as example frameworks to check against.

Action Step: Check if you are using tools like Twitter or Online Video effectively against the Marketing Symphony or Cialdini's Influence Factors

Tech Tip: If you are using online video, be sure to include your web address!

-= Links =-

- Special PreneurCast Listener Offers from our Sponsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a 14-day trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a 14-day trial and PreneurCast listener coupon for a free audio book.

- PreneurCast Episodes:
These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv

PreneurCast Episode 2 - Pete and Dom discuss the Marketing Symphony

- Online Resources:

The Content Leverage System - The post on the Noble Samurai blog that Pete did about our publishing workflow

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, please leave us a review on iTunes or the Web Site.

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040: Getting Publicity with Press Releases

2012-02-03 :: Pete Williams & Dom Goucher
Length: 50s

In their 40th episode, Pete talks to Dom about getting publicity and promoting your business in the "real world media" using Press Releases. Pete talks about his blueprint for writing press releases, and gives some tips for ways to make them stand out.

Take Away: Press Releases are easy to write and can get you a lot of free publicity locally, nationally and internationally.

Action Step: Sign up for HARO (Help A Reporter Out) at http://helpareporter.com (or one of the other services mentioned in the notes.

Tech Tip: If you are sending out Press Releases yourself, consider sending them via fax machine, as faxes are unusual and it will make your message stand out.

-= Links =-

- Special PreneurCast Listener Offers from our Sonsors:
http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a 14-day trial and a PreneurCast listener 10% discount on their membership fees.

http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a 14-day trial and PreneurCast listener coupon for a free audio book.

- Books:
This week, as we're all about the ReadItForMe service, there are no links, just a recommendation that you check out these books inside ReadItForMe

The Ultimate Press Release Swipe File - Pete's book including fill-in-the-blanks templates for great, attention-grabbing press releases

- PreneurCast Episodes:
These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv

PreneurCast Episode 38 - How Pete Sold the MCG

- Online Resources:

http://www.prweb.com/ - PRWeb

http://www.aapmedianet.com.au/ - AAP MediaNet

http://helpareporter.com - HARO - Help a Reporter Out

http://www.reporterconnection.com/ - Reporter Connection

http://www.sourcebottle.com.au/ - Source Bottle

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

If you like what we're doing, leave us a review on iTunes.

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039: How to Read a Book

2012-01-27 :: Pete Williams & Dom Goucher
Length: 44s

This week, Pete and Dom talk to Steve Cunningham from ReadItForMe, and they find out how Steve goes about reading all the books inside ReadItForMe and how how takes notes and turns them into the reviews inside the service.

Take Away: Before reading any book, decide what you want to get out of it, and get an overview of the book before you start reading properly

Action Step: Visit http://ReadItFor.Me/preneurcast and sign up for your free trial to take advantage of our special listener offer

Tech Tip: If you are reading on a Kindle-based product, you can highlight sections and add notes for later reference. You can share these notes and you can subscribe to other people's notes.

-= Links =-

- Special PreneurCast Listener Offer:
http://ReadItFor.Me/preneurcast - Visit this special link for a PreneurCast listener offer at ReadItForMe

- Books:
This week, as we're all about the ReadItForMe service, there are no links, just a recommendation that you check out these books inside ReadItForMe

Breakthrough Rapid Reading
Multimedia Learning
Mindhacker
Moonwalking with Einstein

- PreneurCast Episodes:
These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv

PreneurCast Episode 30 - Notetaking for Fun and Profit

- Online Resources:
http://www.preneurmarketing.com/productivity-hacks/hacking-the-amazon-kindle-for-crowdsourced-reading-speed-reading-stealing-ideas-every-day/ - Pete's Article about sharing notes on the Kindle platform
-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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038: How Pete Sold the MCG

2012-01-20 :: Pete Williams & Dom Goucher
Length: 46s

This week, Pete and Dom go back in time and re-live Pete's first big business success - the time he sold the Melbourne Cricket Ground for $500! It's a great process to study, as it covers lots of topics they've talked about before, all in one project.

Take Away: Look for the opportunity (as Pete did) and take action

Action Step: Swipe and deploy Pete's process, or anyone else's by steeping through their sales funnels

Bonus Action Step: Get your free copy of Pete's audio book from http://preneurmarketing.com

Tech Tip: When signing up to mailing lists, use the youremail+swipe@gmail.com trick

-= Links =-

- PreneurCast Episodes:
These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv

PreneurCast Episode 27 - Product Launches

PreneurCast Episode 37 - The Preneur Hierarchy

- Online Resources:
http://owntheg.com.au/ Pete's MCG Sales Site, built for the last launch

http://preneurmarketing.com - Pete's site, where you can sign up and receive a free audio copy of the How to Turn Your Million Dollar Idea Into a Reality book

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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037: Preneur Hierarchy Framework

2012-01-12 :: Pete Williams & Dom Goucher
Length: 40s

Following on from the Checklists and Frameworks Episode, Pete talks to Dom about one of his original frameworks, the Preneur Hierarchy, that guides the most productive use of your marketing efforts by identifying the different segments of any market

Action Step: Have a look at the Preneur Hierarchy diagram on http://www.preneurmedia.tv, and draw out your own version. Write out all of your current marketing activities, then put them into the Preneur Hierarchy to see if you are getting the most leverage for your efforts, or if there are opportunities to improve.

Bonus Action Step: Go back and listen to Episode 35 to find out how you can enter our competition and win some of Pete and Dom's favourite things from 2011

Tech Tip: Use an email autoresponder (like Aweber or MailChimp) to communicate with your existing customers

-= Links =-

- Online Resources:

http://www.scottbywater.com - Scott Bywater's site

http://JustReadItFor.me - Awesome service that publishes detailed business book reviews

http://www.preneurmarketing.com - Visit Pete's site and sign up to receive a free audio version of Pete's book, How To Turn Your Million Dollar Idea into a Reality

http://www.aweber.com - Email Autoresponder service

http://www.mailchimp.com - Email Autoresponder service

Preneurcast Episode 35 - listen to find out how to win Pete and Dom's favourite things

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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036: Checklists, Frameworks and Action Plans

2012-01-06 :: Pete Williams & Dom Goucher
Length: 46s

In the first episode of 2012, Pete and Dom discuss the power of using Checklists and Frameworks in your business, and how you can use high-tech or low-tech solutions to make them work for you, whatever your business

Action Step: Identify a process in your business that could benefit from a checklist or framework and write out that checklist

Bonus Action Step: Go back listen to Episode 35 to find out how you can enter our competition and win some of our favourite things from 2011

Tech Tip: Use a simple tool like Powerpoint or Keynote to make your checklist look more interesting then either print it out or use the Export as Picture option to save it as an image that you can use as a desktop wallpaper image so that it's always available

-= Links =-

- Books:

The Checklist Manifesto - Atul Gawande [Buy on Amazon]

Pitch Anything - Oren Klaff [Buy on Amazon.com]

Moonwalking with Einstein - Joshua Foer [Buy on Amazon]

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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preneurcast035: Pete and Dom's Favourite Things

2011-12-30 :: Pete Williams & Dom Goucher
Length: 23s

In the last show of the year, Pete and Dom give something back to you, the listeners with a competition to win some of their favourite things from previous shows, and there are a few announcements about what's coming in 2012. Listen in to find out more.

-=-

For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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preneurcast034: 2011 Awards - The Shitweasels

2011-12-23 :: Pete Williams & Dom Goucher
Length: 56s

It's the end of the year (almost) and in this episode Pete and Dom discuss their 2011 Awards. Categories include: Books, Software, Hardware, Podcasts, Training Courses, Services and Blogs.

-= Links =-

- Books:
Built to Sell - John Warillow

Pitch Anything - Oren Klaff

- Software/App
Dropbox

Evernote

Zite (iPad)

- Hardware
Doxie Scanner

EyeFi Card

iPad

Livescribe Smartpen

- Podcast
I Love Marketing

Mac Power Users

- Course
Dan Kennedy's Influential Writing

Immediate Edge (there's a $1 trial right now!!)

- Service
http://www.shoeboxed.com/

http://JustReadItFor.me

- Blog/Site
http://www.noise.re/

http://www.macsparky.com/

http://www.fourhourworkweek.com/blog/

http://sethgodin.typepad.com/

http://www.marco.org/

- Documentary
Comedian - Jerry Seinfeld

-=-

For more information about Pete and Dom, visit us online at www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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preneurcast033: Business Books for Beginners

2011-12-16 :: Pete Williams & Dom Goucher
Length: 56s

This week Pete and Dom discuss the top 5 books they would recommend to someone who was getting started in business.

-= Links =-

- Pete's Top 5 Business Books for Beginners:
Influence - Robert Cialdini
The Art of the Start - Guy Kawasaki (Based on Rules for Revolutionaries)
The Little Red Book of Selling - Jeffrey Gittomer
Guerilla Marketing - Jay Conrad Levinson
How to Turn Your Million Dollar Idea into Reality - Pete Williams (get this for free at http://preneurmarketing.com)

- Pete's Honourable Mentions
My Life in Advertising/Scientific Advertising - Claude Hopkins
Business Model Generation - Alexander Osterwalder

- Dom's Top 5 Business Books for Beginners:
The E-Myth - Michael E Gerber
Rework - Jason Fried
Built to Sell - John Warillow
Why We Buy - Paco Underhill
Pitch Anything - Oren Klaff

- Dom's Honourable Mentions
Flinch - Julien Smith

- Online Resources:

http://JustReadItFor.me - Awesome service that publishes detailed business book reviews

http://audible.com - Audio Book subscription service

-=-

For more information about Pete and Dom, visit us online at www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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preneurcast032: Minimum Viable Product

2011-12-09 :: Pete Williams & Dom Goucher
Length: 24s

Pete's back from his Ironman race and, while he recovers, this week Dom takes the lead to talk about the idea of Minimum Viable Product and, more importantly, the JFDI methodology.

-= Links =-

- Books:

The Lean Startup - Eric Reis

4 Hour Work Week - Tim Ferriss

4 Hour Body - Tim Ferriss

Go For No - Andrea Waltz and Richard Fenton

- Online Resources:

http://www.preneurmarketing.com/challenge - The Challenge - Free Internet Marketing Training

http://preneurmedia.tv/hostgator - Get your domains set up with hosting and get a site put on them

http://www.noblesamurai.com/blog/ - Pete and Dave's free Outsourcing training is available on the Noble Samurai Blog (including Pete's Content Leverage Workflow)

-=-

For more information about Pete and Dom, visit us online at www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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preneurcast031: Zero Based Thinking

2011-12-02 :: Pete Williams & Dom Goucher
Length: 45s

It's finally time for Pete's Ironman Triathlon race this week. But before he undertakes that challenge he talks to Dom about Zero Based Thinking, and how it can help in many different areas of business and life in general.

-= Links =-

- Online Resources:

http://7levers.com/ - Register your interest for the next 7 Levers Mastermind Group

http://www.7LeversCalculator.com - Don't forget the awesome online tool to help you see the effect of improving your figures for each of the 7 Levers of Business. Created by Preneurcast listener Lee Turner (@leeturner)

http://flippa.com - Flippa - the Web Site buying and Selling Marketplace

http://preneurmedia.tv/hostgator - Get your domains set up with hosting and get a site put on them

http://preneurmedia.tv/dominiche - Ed Dale's latest course on Buying and Selling Web Sites

http://www.noblesamurai.com/blog/ - Pete and Dave's free Outsourcing training is available on the Noble Samurai Blog

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast030: Note Taking for Fun and Profit

2011-11-25 :: Pete Williams & Dom Goucher
Length: 51s

This week, Pete and Dom delve into the world of note taking and discuss the merits of Evernote as a place to file your reference materials, among other cool tricks and tools for capturing information.

-= Links =-

- Books Mentioned:

Getting Things Done - David Allen

MindHacker - Ron Hale-Evans, Marty Hale-Evans

Pragmatic Thinking and Learning - Andy Hunt

- Other Links:

noise.re/duction - Pete's Weekly newsletter of cool stuff

Evernote.com - Store everything online

IFTTT.com - IF This Then That service

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preneurcast029: Positive Constraints

2011-11-18 :: Pete Williams and Dom Goucher
Length: 39s

This week, Pete and Dom discuss positive constraints - what they are and how they can help you focus, be more productive and achieve your goals.

-= Links =-

- Books Mentioned:

Flow: The Psychology of Optimal Experience - Mihaly Csikszentmihalyi

Influence - Robert Cialdini

Pragmatic Thinking and Learning - Andy Hunt

- Other Links:

http://www.7LeversCalculator.com - Don't forget the awesome online tool to help you see the effect of improving your figures for each of the 7 Levers of Business. Created by Preneurcast listener Lee Turner (@leeturner)

-=-

For more information about Pete and Dom, visit us online at www.preneurmedia.tv

or drop us a line at: preneurcast@preneurgroup.com

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preneurcast028: Learn to Use The Tools You've Got

2011-11-11 :: Pete Williams and Dom Goucher
Length: 52s

Pete and Dom announce PreneurMedia.tv, the new site for the Podcast, and they discuss the book Pragmatic Thinking and Learning. They focus on the idea of learning more about the tools you use every day as a simple way to improve your overall efficiency.

-= Links =-

- Web Links:

http://preneurmedia.tv - PreneurMedia.TV - the New Home of Preneurcast

http://www.screencastsonline.com - Screencasts Online - Excellent resource for finding out about new and existing Mac Software

- Books Mentioned:

Pragmatic Thinking and Learning

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast027: Product Launches

2011-11-04
Length: 51s

Product Launches have become very popular in recent years in the Internet Marketing community. This week Pete and Dom discuss Product Launches for both online and offline businesses, with the example of Pete's relaunch of Selling the MCG.

-= Links =-

- Books Mentioned:

Influence - Robert Cialdini

- Other Links:

http://www.preneurmarketing.com/productlaunches - Jeff Walker's Product Launch Formula

http://owntheg.com - Pete's site selling Melbourne Cricket Ground Memorabilia

http://preneurmarketing.com/mcgswipe - Case study of how Pete re-launched his MCG site

http://www.7LeversCalculator.com - Don't forget the awesome online tool to help you see the effect of improving your figures for each of the 7 Levers of Business. Created by Preneurcast listener Lee Turner (@leeturner)

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast026: Outsourcing

2011-10-28 :: Pete Williams and Dom Goucher
Length: 43s

Outsourcing is the topic of this week's discussion between Pete and Dom. They talk about why, what and how you should outsource, and Pete shares some tips on how he manages his outsourcers to get optimum results.

Links:

4 Hour Work Week - Tim Ferriss [Book]

The E-Myth - Michael Gerber [Book]

Livescribe Echo Pen - Digital recording of drawings and audio

http://www.editme.com/ - Editme Work Wiki

Wordpress Wiki Theme - At ThemeForest

http://www.bluemangolearning.com/screensteps/ - Screensteps documentation system

preneurmarketing.com/challenge - The Challenge - free internet marketing training

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preneurcast025: Getting Things Done with Omnifocus

2011-10-21 :: Pete Williams and Dom Goucher
Length: 53s

This week Pete and Dom discuss the Getting Things Done system for time and project management, and discuss Omnifocus, their favourite Mac based tool for implementing this system.

Links:

Getting Things Done - David Allen [Book]

http://usingomnifocus.com/ - Creating Flow with Omnifocus - Kourosh Dini's eBook about using Omnifocus

http://www.7LeversCalculator.com - Don't forget the awesome online tool to help you see the effect of improving your figures for each of the 7 Levers of Business. Created by Preneurcast listener Lee Turner (@leeturner)

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast024: The One Without Dom

2011-10-14 :: Pete Williams and Dom Goucher
Length: 12s

In this shorter episode (Dom is on vacation), Pete recaps some of his free resources and unveils the 7LeversCalculator.com, created by Lee Turner. He also announces a mastermind group especially to get people moving with the 7 Levers of Business.

To apply for the mastermind group, email support@preneurgroup.com with the subject "7 Levers Mastermind".

Links:

http://noise.re/duction - Pete's weekly email, cutting through the noise and giving you the top posts, videos and tools of the week.

http://www.preneurmarketing.com - Visit Pete's site and sign up to receive a free copy

http://www.7LeversCalculator.com - Online tool to help you see the effect of improving your figures for each of the 7 Levers of Business. Created by Preneurcast listener Lee Turner (@leeturner)

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast023: Steve Jobs and His Gifts to Consumers

2011-10-07 :: Pete Williams and Dom Goucher
Length: 51s

Pete and Dom remember Steve Jobs and his many contributions to modern life, including the incredible devices we now use to consume information wherever we may be. Pete also gives some tips on how he manages to consume all the information he does.

Links:

Moonwalking with Einstein - Joshua Foer

Speed Reading - Tony Buzan

www.eyercize.com - Online Speed Reading Tool

www.noise.re/duction - Pete's weekly curated links.

www.preneurmarketing.com - Sign up for Noise Reduction here

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast022: Questions, Questions, Questions

2011-09-30 :: Pete Williams and Dom Goucher
Length: 45s

This week, Pete asks Dom (and everyone else) the top 9 questions he asks himself every day to make sure he and his businesses are on track.

Links:

http://www.schoolofthinking.org/ - Michael Hewitt Gleason's Site (where you can download a free copy of his book, Wombat Selling)

-=-

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preneurcast021: The Most Productive Episode Yet

2011-09-23 :: Pete Williams and Dom Goucher
Length: 39s

This week, Pete and Dom try a radical experiment in Productivity. If you join in, Pete guarantees that what he suggests will improve your productivity immediately.

Links:

Do The Work - Steven Pressfield

http://en.wikipedia.org/wiki/Mozart_effect - Wikipedia - The Mozart Effect

http://lifehacker.com/5365012/the-best-sounds-for-getting-work-done - LifeHacker Article

-=-

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preneurcast020: Performing Triage on Your Business

2011-09-16 :: Pete Williams and Dom Goucher
Length: 43s

In their 20th episode, Pete and Dom discuss how to assess where your business needs help most by performing triage on it, using the concept of the 7 Levers to guide you.

Links:

Moonwalking With Einstein - Joshua Foer

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast019: Dead Bodies, Wedding Cakes and The Mirror Economy

2011-09-09 :: Pete Williams and Dom Goucher
Length: 50s

This week, Pete talks to Dom about a very different night out, before digging into the topic of Trade Exchanges, and the concept of the Mirror Economy.

Links:

www.bartercard.com - An example of a Trade Exchange

www.preneurmarketing.com - Visit Pete's blog and sign up to the mailing list to receive a free copy of his audiobook where there is a whole chapter on Trade Exchanges.

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast018: The Challenge - How to Earn a Dollar Online

2011-09-01 :: Pete Williams and Dom Goucher
Length: 45s

In a special early edition, Pete and Dom talk about The Challenge, a totally free online course taking people through the basics of starting a business online, and they talk about the core principle behind it all, the Symphony of Four Parts.

Links:

preneurmarketing.com/challenge - The Challenge

Go For No - Andrea Waltz and Richard Fenton

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast017: Cutting the Ends Off the Roast

2011-08-26 :: Pete Williams and Dom Goucher
Length: 32s

This week, Pete and Dom discuss the topic of modelling successful people and principles, and how important it is to understand why something is being done, and if it's still a fit for you and your business, rather than just copy it blindly.

Links:

Market Samurai - Awesome keyword research tool by the Noble Samurai team

Leveraged Content Creation Video - Pete's video (and other bits) about our content creation process

Influence - Robert Cialdini

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast016: The 7 Levers of Business

2011-08-19 :: Pete Williams and Dom Goucher
Length: 48s

Pete talks to Dom about the 7 Levers of Business - 7 areas of any business that can be improved to provide growth, and how a systematic approach to making small increases in each one could almost double your profits in less than a year.

Links:

Book Yourself Solid - Michael Port

Built to Sell - John Warrillow

Why We Buy - Paco Underhill

Million Dollar Idea Podcast - Pete Williams

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast015: Context and the Man With the Black Case

2011-08-12 :: Pete Williams and Dom Goucher
Length: 39s

While Dom takes time out for a beer in the local beach bar, Pete talks about the importance of understanding context and framing when communicating with people.

Links:

Pearls Before Breakfast - Washington Post Article mentioned by Pete

-=-

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preneurcast014: Pete and Ed Dale sitting in a tree, r-u-n-n-i-n-g

2011-08-04 :: Pete Williams and Dom Goucher
Length: 54s

This week, Pete chats with Ed Dale, Internet Marketing Impresario, about their mutual 'bromances' with running, chocolate and John Meyer, and they discuss John's lecture at Berklee and the idea of focussing on developing an idea before you promote it.

Links:

Recording of John Mayer's 2008 Lecture at Berklee on the Thirty Day Challenge Site

A Review of John Meyer's 2011 Lecture at Berklee

Audio from John Meyer's 2011 Lecture at Berklee

PodcastsWithEd.com - Ed Dale's Podcast Site (cunningly named!)

Books:

Improv Wisdom - Patricia Ryan Madison

Evil Plans - Kevin MacLeod

-=-

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or drop us a line at: preneurcast@preneurgroup.com

If you're enjoying this podcast, please leave a comment and a rating on the iTunes Store.

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preneurcast013: Of Ironmen and Entrepreneurs

2011-07-28 :: Pete Williams and Dom Goucher
Length: 42s

Fresh from an early-morning training session, Pete Williams talks to Dom Goucher about his Ironman training, and how there are lessons for every Entrepreneur in the way athletes go about their training.

Links:

www.FreedomOcean.com - James Schramko's Freedom Ocean Podcast

The Power of Full Engagement - Jim Loehr and Tony Schwartz

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preneurcast012: Pitching, Proposals and Chat Up Lines

2011-07-21 :: Pete Williams and Dom Goucher
Length: 45s

Pete Williams talks to Dom Goucher about pitching to potential JV partners and affiliates, and gives out some awesome tips for making your proposals stand out, whoever you're making them to!

Links:

The Game - Neil Strauss' Book

StyleLife.com - Neil Strauss' Style Life Academy

StyleLifeApp.com - The Style Life iPhone App

Clickbank.com - Affiliate Network

PayDotCom.com - Affiliate Network

PaidOnTime.net - Certified Affiliate Directory

GoingAnalogue.com - Pete's course about using offline marketing for online results

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preneurcast011: Numbers

2011-07-14 :: Pete Williams and Dom Goucher
Length: 45s

After a brief celebration at Preneurcast being featured as New and Noteworthy by iTunes, Pete Williams talks to Dom Goucher about the importance of numbers in a business, specifically the importance of looking at the right numbers in the right way.

Links:

support@preneurgroup.com - Send an email if you're interested in having Pete's Web Marketing Team help your business

Terry Pratchett - The Author

http://bransonaustralia.com/preneur - Tim Ferris in Australia (October 2011)

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preneurcast010: Masters of the Mind

2011-07-07 :: Pete Williams and Dom Goucher
Length: 43s

Pete Williams talks to Dom Goucher about Mastermind Groups, the good, the bad and the ugly. He also shares some awesome tips that make his own Mastermind sessions super-effective.

Links:

http://www.preneurmarketing.com/edsvideos - Right now, there's a 50% discount on the recordings from the Melbourne "Going Pro" conference, which include Pete's incredibly popular "Leverage" presentation

Livescribe Smartpen - Awesome tool for recording and making notes at the same time

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast009: The Other Book

2011-06-30 :: Pete Williams and Dom Goucher
Length: 36s

Pete Williams talks to Dom Goucher about the other book he's been working on that he recently published on Amazon (and other good booksellers), and how he managed to fit it into his schedule.

Books Mentioned:

Media Strategies for Internet Marketers - Pete's Book

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preneurcast008: Failure

2011-06-23 :: Pete Williams and Dom Goucher
Length: 33s

After the previous show's confessions, Pete Williams and Dom Goucher discuss the topic of failure, and how to deal with it, where ever it occurs.

In this episode, Pete asks the question, "who was this?":

Born into poverty.
Failed in business in 1831.
Ran for the state legislature and lost in 1832.
Failed in business again in 1833, and lost money that he had borrowed from friends.
Had a nervous breakdown in 1836.
Was defeated when running for Speaker in 1838.
Was defeated when running for Elector in 1840.
Was defeated running for Congress in 1843 and 1848.
Was defeated running for Senate in 1854 and 1858.
Was defeated running for Vice President in 1856.

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast007: The Bali Edition... Finally

2011-06-21 :: Pete Williams and Dom Goucher
Length: 18s

Originally planned to be a call from the poolside in Bali, Pete Williams and Dom Goucher discuss how making assumptions can lead to problems (like missing a flight you've had booked for months). There's an update on the book project too.

-=-

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preneurcast006: The Reading List

2011-06-10 :: Pete Williams and Dom Goucher
Length: 45s

In this Special Edition, Pete Williams talks to Dom Goucher about the books that had an influence on him, and yet again they run over time. A lot. Not a mention of the book Pete's working on, either.

Books Mentioned:
Personal Development
How To Win Friends and Influence People - Dale Carnegie
The Creative Habit - Twyla Tharp
Bird by Bird - Annie Lamott
Do the Work - Steven Pressfield
The War of Art - Steven Pressfield
How To Be That Guy - Scott Ginsberg

Productivity
Getting Things Done - David Allen
Eat That Frog! - Brian Tracey
The Pomodoro Technique - Francesco Cirillo
The 80/20 Principle - Richard Koch

Optimal Performance
What I Talk About When I Talk About Running - Haruki Murakami
Born to Run - Christopher McDougall

Business/Marketing
Influence - Robert Cialdini
Yes! - Noah J. Goldstein, Steve J. Martin and Robert B. Cialdini
Triggers - Joe Sugarman
Rules For Revolutionaries - Guy Kawasaki
The Art of the Start - Guy Kawasaki
Tribes - Seth Godin
The Guerrilla Marketing Handbook - Jay Conrad Levinson President and Seth Godin
Money Secrets of the Rich - John Burley
Dare to Fail - Billy Lim
The One Minute Millionaire - Mark Victor Hanson
The Magic of Thinking Big - David Schwartz
The Wolf of Wall Street - Jordan Belfort
The 22 Immutable Laws of Marketing - Al Ries and Jack Trout
The 22 Immutable Laws of Branding - Al Ries and Laura Ries
Rich Dad, Poor Dad - Robert T. Kiyosaki
Getting Everything You Can Out of All You've Got - Jay Abraham

General
Oh, the Places You'll Go - Dr Suess
The Game - Neil Strauss
Born Standing Up - Steve Martin
I Hope They Serve Beer In Hell - Tucker Max

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preneurcast005: Start as You Mean to Go On

2011-06-03 :: Pete Williams and Dom Goucher
Length: 44s

Pete Williams talks to Dom Goucher about his productivity regime, which starts first thing in the morning, and discusses the importance of being clear on your goals and forming habits to help you reach them. There's an update on the book, too.

Books Mentioned:
Hare Brain, Tortoise Mind - Guy Claxton
On Writing - Stephen King

Other links:
ZenHabits.net - Leo Babauta's Blog
PreneurMarketing.com - Sign up and get Pete's AudioBook for free.

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preneurcast004: Holiday Preparation

2011-05-27 :: Pete Williams and Dom Goucher
Length: 35s

Pete Williams talks to Dom Goucher about keeping his business running while he's on vacation, and they discuss Dom's use of the podcast as a form of "Productivity Therapy"

Books Mentioned:
The E-Myth Revisited - Michael E. Gerber
Built to Sell - John Warrillow

Other links:
Simplyheadsets.com.au - Pete's headset company ;o)

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preneurcast003: Information Overload - Email A Go-Go

2011-05-20 :: Pete Williams and Dom Goucher
Length: 35s

Pete Williams and Dom Goucher discuss Information Overload, and some techniques and tools for handling it.

Books Mentioned:
Outliers - Malcolm Gladwell
Moonwalking with Einstein - Joshua Foer

Other links:
PreneurMarketing.com - Sign up and get Pete's AudioBook for free.

-=-

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or drop us a line at: preneurcast@preneurgroup.com

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preneurcast002: The Marketing Symphony

2011-05-13 :: Pete Williams and Dom Goucher
Length: 36s

Pete Williams talks to Dom Goucher about his recent panel appearance at Anthill Magazine's Entrepreneurs dinner, and about "The Marketing Symphony", the subject of Pete's book project with Ed Dale and Robert Somerville of The Challenge.

Books Mentioned:
The E-Myth Revisited - Michael E. Gerber

Other links:
Challenge.co - The Challenge

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preneurcast001: The First Time...

2011-05-06 :: Pete Williams and Dom Goucher
Length: 30s

In their first episode together, Pete Williams and Dom Goucher talk about their reasons for producing the show, and get straight into a chat about focus, flow and productivity, where Pete shares some of the books that have influenced him.

Books Mentioned:
Accidental Genius - Mark Levy
Bird by Bird - Anne Lamott

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PreneurCast: Entrepreneurship, Business, Internet Marketing and Productivity

Author and serial entrepreneur Pete Williams and Digital Media Producer Dom Goucher discuss Entrepreneurship, Business, Internet Marketing and Productivity (with a fair smattering of Software and Gadgets too). Hosted by Pete Williams and Dom Goucher.

PreneurCast: Entrepreneurship, Business, Internet Marketing and Productivity


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